Content creators across formats, video, audio, text, and interactive, face rampant unlicensed reuse, reposting without attribution, algorithmic plagiarism, and AI scraping. Once content is online, it’s easily copied, remixed, or monetized by others, leaving the original creator without control or compensation.
How Creation Rights Solves This:
Creation Rights Management (CRM)
Register: Creators register all types of content, YouTube videos, blog posts, newsletters, podcasts, TikToks, course modules, livestreams. The Provenance Graph captures authorship, collaborators, creation time, and any source materials (e.g., B-roll, music, voiceovers).
License: Apply Smart Licensing for how content can be used, e.g., share with attribution, non-commercial only, syndication to partners, AI model exclusion, remix allowed with credit.
Monetize: Dynamic Metadata encodes rev-share (e.g., co-creators, editors), duration or territory limits, embedded links to licensing, and monetization settings for platforms, aggregators, and AI uses.
Creation Rights Exchange (CRX)
Verification: Platforms, brands, repost accounts, educational tools, and AI systems can verify licensing terms before reusing, embedding, remixing, or training on the content.
Enforcement: The Content ID Layer detects unauthorized copies, AI-generated spin-offs, reposts without attribution, and scraped text or video, triggering automatic takedowns, monetization redirects, or licensing prompts.
Interoperability: CRX integrates with platforms like YouTube, Substack, Spotify, Instagram, TikTok, and educational LMS tools, enabling frictionless rights management and usage validation across the content ecosystem.
Example Scenario:
You are a content creator who posts a documentary video with a unique voiceover, style, and scripting. Weeks later, several AI-generated content bots repost similar videos with no attribution. CRX detects the derivative use via the Content ID Layer, and CRM metadata enforces the original license, either monetizing the reuse or issuing automated takedowns.
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