Choose what you’re creating next.
Creative profiles
StyleFormat
One source, evolving work
Versions of the same idea
The work in each setting
Creative profiles: Reusable creative guidance
Creative context
Your creative context stays with every new idea.
People & Identity
Authors, talent, collaborators and representatives stay connected to the work and the roles, rights and authority behind it.
They know what you’re creating and what they’re allowed to do.
Creative context
Approved AI
Requirements
Authority
Release context
Illustrative Markdown
release-context.md
# Release context
voice: your voice and preferences
collaborators: your creators and teams
source: your media and references
history: your previous work
version: this creation
metadata: content details for each format
destination: where it goes
agent_scope: approved useUsed by specialist Agents
Standards and formats
Your own fields
Creation Rights context
Integrations
Your creative tools, assets and conversations become part of the context your agents use.
Creative work & review
Assets & files
Team collaboration
See what applies before you release.
Demo data
EnforcementVery HighHighMediumLowProposedNone
World. Selected: United Kingdom. Sectoral. Sectoral regulation, Online safety, Data protection.
The evidence behind the work, kept together in one record.
Records connected to this asset.
Illustrative record
5 records
Record
Issued
Create with Creative Profiles, people and assets connected.
Publish each Release across channels and destinations.
Know the rights, requirements and evidence around each asset.
See what’s possible with Creation Rights.
