Online Safety

Online safety today goes beyond data privacy, it now includes deepfake prevention, AI consent enforcement, identity protection, and content misuse detection. Creation Rights provides a proactive, programmable rights infrastructure to detect, prevent, and respond to digital harm at scale.

1. Deepfake Detection & Protection

Problem: People’s faces, voices, and behaviors are cloned without consent in scams, political fakes, pornographic content, or brand impersonation.

Solution with Creation Rights:

• Register your likeness, voice, and style using CRM (Creation Rights Management)
• Apply Smart Licensing to prohibit AI-generated use
• CRX (Creation Rights Exchange) uses the Content ID Layer to detect deepfakes, impersonations, or avatar misuse across media platforms
• Trigger takedowns or license enforcement automatically

2. AI Consent Enforcement

Problem: Content (text, images, code, music) is scraped by AI models without permission, violating consent and undermining creative control.

Solution:

• Dynamic Metadata attached to registered content explicitly flags AI opt-in/opt-out and license conditions
• Platforms and AI developers can verify content usage rights via CRX
• CRX detects when protected content has been scraped, remixed, or fine-tuned into outputs, and enables response workflows

3. Protection of Minors

Problem: Children’s photos, recordings, and identities are at risk of exposure, scraping, or deepfake misuse.

Solution:

• Families register children’s content under guardian-controlled CRM accounts
• Apply licenses such as “Private use only” or “Do not train AI”
• CRX detects misuse and enforces removal; metadata ensures child-specific safety flags are respected across platforms

4. Revenge Content & Non-Consensual Media

Problem: Private or intimate content is shared without consent, often anonymously or across multiple platforms.

Solution:

• The Provenance Graph establishes ownership and context
• CRX scans for redistributed content across web, social, and generative platforms; takedown protocols are triggered via the Content ID Layer
• Can be linked with legal support and survivor advocacy resources

5. Social Media Harassment & Attribution Theft

Problem: Creators’ content is reposted without credit, stripped of attribution, or used to misrepresent opinions.

Solution:

• Embed Dynamic Metadata and creator identity using Creation Rights
• If stripped or reposted, CRX detects misattribution and triggers automatic flags or monetization claims
• Supports auto-attribution layers for TikTok clips, Instagram posts, and UGC-based campaigns

6. Educational Integrity & AI Plagiarism

Problem: Students’ work is scraped and remixed into AI outputs without consent. Teachers face fake submissions and AI-written essays with no transparency.

Solution:

• Students and educators register work with AI opt-out metadata
• CRX detects derivative AI use of protected content (e.g., a student’s paper regurgitated by an AI essay tool)
• Supports integration into Learning Management Systems and classroom safety protocols

7. Digital Estate & Posthumous Rights

Problem: Deceased individuals’ voices, faces, and stories are reused in AI without family knowledge or control.

Solution:

• Families or estates register digital artifacts (voice, video, writing) via CRM
• CRX enforces posthumous rights, blocks misuse, and enables respectful digital memorialization (if desired)

Why this matters for Online Safety:

Creation Rights doesn’t just protect content; it protects people:

• Prevents AI exploitation
• Empowers consent at the infrastructure level
• Turns content registration into safety armor
• Makes online safety programmable, enforceable, and scalable